HOW TO MARKET VIRTUAL ASSISTANT BUSINESS
Become an Administrative Consultant or Virtual Assistant
Ultimately becoming an administrative consultant or virtual assistant is perfect for those seeking to ramp up their career, be their own boss and/or transition into a more flexible hours as they carve out their unique paths to success. Being an administrative consultant or virtual assistant offers the ability to work from wherever you are, whenever you like and earn money virtually to do what you do best. Whether it’s working with customers, businesses or freelancers, becoming a professional administrative consultant or virtual assistant means you’ll have all the rewarding parts that come with any type of quest—the adventure, the ability to learn new skills, tackling problem-solving opportunities, and of course, the money.
Steps to Become an Administrative Consultant/ Virtual Assistant
1. Learn the Ins and Outs of the Job
Before jumping into the world of virtual assistantship, take the time to learn what the profession is all about. Gain insights into all the different tasks you’ll be expected to do and the skills required to do them well. This type of job requires expertise in research, customer/client interaction and management, scheduling, as well as strong working knowledge of different computer applications. Some virtual assistants only provide tech support while others answer customer questions or manage databases—so double check the skills you’ll need to be successful and start learning.
2. Get Certified and/or Take a Course
Whether you’re just starting out or in a long-term job, there are all sorts of options for taking a course or getting certified. This type of course or certification offers an advantage for those seeking long-term employment or a raise. It will teaches you about new technology and software as well as provides a competitive edge in the job market.
3. Network and Make Contacts in the Industry
Having contacts and a strong network within the industry offers so many benefits. Finding mentors and getting advice to help you navigate the job market, find better work and gain job fulfilment is worth gold. Frequent online and offline industry events to meet other virtual assistants, potential customers and suppliers.
4. Choose the Right Clients and Projects
It’s essential to stay away from “red flag” situations and clients who offer unrealistically low rates. As an administrative consultant or virtual assistant, your career and eventually, your business will live and die by your commitment to quality and showcasing your professional aptitude. When you take the time initially to have a clear dialogue about client expectations and scope of work, you’ll save time and energy in the long run.
5. Market Yourself
From networking to post cards, make sure you’re actively marketing yourself or your services. As mentioned earlier, use different platforms (social media, blogging, newsletter) to get your message across. Don’t be afraid to get to invest time and/or money in marketing activities as long as you’re confident that it’s worth it. The key is to reach your target market and build relationships.
FAQ
Q: Is administrative consulting difficult?
A: The initial start up might be overwhelming since you'll focus on building up your network and marketing your services; however, the process will become smoother with more clients and work.
Q: What type of skills do I need to become an administrative consultant?
A: Skills you will need to become an administrative consultant include customer service, research, business and client management, scheduling, and computer-based applications.
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